The best places are not simply built, they are thoughtfully created with the people, culture, and character of the community in mind.
The Shoals is a $95 million New Urbanist mixed-use and build-to-rent community in Athens, Georgia, developed by Atlanta-based Mallory & Evans Development. Located on a 90-acre site off Barnett Shoals Road, the master-planned project is designed to create a connected, walkable environment featuring pocket neighborhoods, green spaces, and trail connections that encourage residents to gather, engage, and build meaningful relationships.
For Mallory & Evans, development is about more than constructing buildings—it is about creating places that add value to the communities they become part of. The team approaches each project with a focus on understanding local needs, respecting existing neighborhoods, and creating spaces that provide long-term benefits for residents, businesses, and future generations.
As part of that commitment, Mallory & Evans Development partnered with Terra Alma, a real estate advisory firm, to gain a deeper understanding of the perspectives and priorities of the Athens community. By engaging with local leaders, residents, students, property owners, and business owners, the team is working to ensure The Shoals reflects the unique character of Athens while creating opportunities for connection, growth, and investment.
This community-centered approach is rooted in the belief that successful developments are created through collaboration and partnership. Listening, learning, and building relationships with the people who know a community best allows Mallory & Evans to create projects that are not only successful but also responsible and meaningful.
The Shoals represents the next chapter of growth in Athens—one focused on thoughtful planning, strong partnerships, and creating a place where people feel a true sense of belonging.
